A Food Freshness Technology Holdings company

Non Executive Directors



Peter Sugarman

Non-executive Chairman of Food Freshness Technology Holdings (FFTH)

Peter is Partner and the Chief Operating Officer of JRJ Group and has had a broad 30+ year career spanning fields of corporate finance, tax, accounting, mergers and acquisitions structuring and commercial banking.

Before joining JRJ Group in November 2008, he was employed by Lehman Brothers for more than 7 years, as Head of Principal Investing in the Insurance Advisory Group and as Global Head of the Strategic Transactions Group.

Prior to Lehman Brothers, he held various positions at Rabobank and JP Morgan, focussing on structured transactions, primarily within the financial services sector.

Peter holds BA and MA degrees in History and Law from Cambridge University. In addition to Food Freshness Technology, Peter serves as a director for ETX Capital, iProov Limited, and Maddox Capital Limited.

Twitter @PeterSugarman


Tim Mason

Director It’s Fresh Ltd

Tim is currently CEO at Eagle Eye Solutions Ltd. He has over 30 years’ experience within the grocery and retail industries, with a strong background in strategic marketing and customer loyalty. Tim’s last role was as Chairman of Bonmarché Holdings plc from 2013 to 2015. Prior to that he was Deputy CEO at Tesco from January 2010 to December 2012. He held a number of other roles within the Tesco Group between 1982 and 2012 including CMO for Tesco and CEO of Fresh & Easy LLC.

He is also currently Chairman of Digital Natives Content Limited and a Director of Its Fresh Ltd.




David Stornetta

Director It’s Fresh Inc

David is the President and Owner of Produce Careers a leader in executive recruiting for the Food, Produce and Agriculture industries.

David possesses over forty five years of agribusiness experience, including roles such as General Manager of Apio, Inc., and Executive Vice President of Loomix, Inc. He has an extensive background in strategic planning and leading and managing companies through growth and expansion. He is well versed in new distribution development, international produce import/export business, new entity start-ups, mergers and organizational development.

David obtained his B.S. in Agricultural Business from Cal Poly San Luis Obispo, CA. David enjoys golf, travel, sports, and spending time with his family.

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